PFF Data Study: Coverage scheme uniqueness for each team and what that means for coaching changes

Miami Gardens, Florida, USA; New England Patriots head coach Bill Belichick looks on during the second half against the Miami Dolphins at Hard Rock Stadium. Mandatory Credit: Jasen Vinlove-USA TODAY Sports

Between Peyton Manning’s 2015 Denver Broncos, Patrick Mahomes’ 2018 Kansas City Chiefs and Aaron Rodgers’ 2020 Green Bay Packers, the NFL has seen no shortage of dominant passing offenses over recent seasons.

Defenses have tried a variety of different coverages and schemes to combat that. The Seattle Seahawks soared to relevancy in the “Legion of Boom” era by playing heavy Cover 3 Zone, while the New England Patriots have found success for over two decades playing man coverages such as Cover 0 and Cover 1.

Since there are various ways to line up in coverage, we can group the league's defensive schemes into six K-Means clusters. K-Means clustering takes a set of data points and aggregates them together based on similarity. This can be helpful for the NFL coverage analysis because we can take multiple coverage frequencies, put them into a clustering algorithm and see which secondaries play similarly. The features of each cluster are listed below:

  • Cluster 1: This cluster features a lot of man coverage, including the highest rates of Cover 1 and Cover 2 Man in the league. The Detroit Lions fall into this cluster.
  • Cluster 2: Cluster 2 stands head and shoulders above the rest of the league in use of Cover 0 and man coverage. The New England Patriots emulate this cluster.
  • Cluster 3: Zone coverage is the defining feature of this cluster, and they use Cover 3 more than anyone else. The Seahawks have been in this cluster ever since PFF started charting coverages in 2014.
  • Cluster 4: This cluster is the most unique, as teams in this cluster play much more Cover 4 and Cover 6 than the rest of the league. Brandon Staley’s Rams defense took the league by storm in 2020 by doing just that.
  • Cluster 5: Cluster 5 played an even split of man and zone and was really high on Cover 2 while being really low on Cover 4. The Pittsburgh Steelers define this cluster.
  • Cluster 6: Cover 4 and zone coverage is the defining factor of this cluster. The Tampa Bay Buccaneers fit into this category.

Based on our six clusters, we can do a principal component analysis to create linear combinations of all the variables we put into our cluster analysis, with a linear combination of the components going on the x-axis and y-axis:

The “Bill Belichick tree” in the bottom left shows that the Miami Dolphins, Detroit Lions and New England Patriots featured a lot of man coverage, with Cover 0 and Cover 1. The “Vic Fangio tree,” with the Denver Broncos, Chicago Bears and Los Angeles Rams, is on the opposite side with zone coverage like Cover 4 and Cover 6.

That’s where we can create a new statistic called “coverage scheme uniqueness.” This statistic takes how far away a team’s PCA analysis is away from the origin. The more different a coverage is from the rest of the NFL, the higher their uniqueness score will be.

Here’s how the teams stacked up in 2020:

As mentioned earlier, Brandon Staley took a talented Rams defense, played a very unique sequence of coverages and finished with the No. 1 ranked defense in the league. On the other side, Gregg Williams’ Jets defense was the least unique, which might have contributed to him getting fired midway through the season. This prompts a deeper dive into those two teams' coverage usage.

Below is a side-by-side comparison of the most and least unique coverage teams, the Los Angeles Rams and the New York Jets, respectively.

Because the Rams played Cover 4 and Cover 6 much more frequently than the rest of the NFL, this gives us an idea that coverage scheme uniqueness is heavily weighted on the frequency of uncommon coverages being used. Other teams’ coverage schemes can be explored on The Kneel Down, which uses PFF data to automate that process.

That being said, scheme uniqueness doesn’t necessarily mean a defense will allow fewer expected points added (EPA) per pass:

In this graph, the dots represent every defensive scheme since 2015 along with the logos plotted for 2020. The Rams and Dolphins fielded great pass defenses with unique schemes, while Pittsburgh, Washington and Tampa Bay relied more on the pass rush to stop opposing quarterbacks.

One of the more interesting case studies was that Matt Patricia made his coverage scheme less unique as the season went on in an attempt to save his job. Spoiler alert, it didn’t work:

The Lions started 0-2 while playing zone coverage only 21% of the time during those weeks. They transitioned to a more common NFL defense, playing zone 48% of the time from Week 3 to Week 12, when Patricia was fired. The good news for Detroit — but the worrisome news for the Los Angeles Rams — is that scheme uniqueness is not stable when there’s a coaching change after the season:

This makes sense, as schemes are largely controlled by the playcallers and not the actual players on the field. Of course, a good defensive coordinator should be able to adapt to the players they’re given, but there is not much evidence of that. If that was the case, “different scheme” would be more stable, and “same scheme” would be less stable.

Now that we have an idea of how much defensive coverage scheme uniqueness changes from season N to season N+1, we can look at how much it changes when there’s a mid-season firing:

The Las Vegas Raiders appear on this graph three times in just seven years. They’ve tried and failed to run bland defensive schemes, and after a coaching change, their schemes get even more vanilla to finish out the season. This has contributed to the Raiders ranking 32nd in both EPA allowed per play and EPA allowed per pass from 2014 to 2020.

As seen with the line of best fit, scheme uniqueness doesn’t seem to change as much when there’s a mid-season coaching change rather than an offseason coaching change, as seen earlier. This is because it’s much easier to change a scheme with an offseason installation program than installing it on the fly as an interim head coach or defensive coordinator.

However, there are some really interesting outliers to look at, such as the 2018 Cleveland Browns:

In her Big Data Bowl paper on maximum defender depth, Nicole Tucker used tracking data from the 2018 season to find that the Browns did some different things in the post-Hue Jackson era:

“During the first eight weeks of the season, with Hue Jackson as the head coach, the Browns’ last defender stood, on average, approximately 17.5 yards away from the line of scrimmage at the snap. In the back half of the season, with Gregg Williams as interim head coach, the average was down to 16.4 yards. This doesn’t seem like a significant difference, but combining this information with the consistent downward trend seen in the visual provides more insight into the bigger picture.”

The Browns’ scheme clearly changed from the first eight games of the season to the final eight. Their maximum defender depth moved closer to the line of scrimmage, and their zone rate dropped from 60% to 50% with interim coach Gregg Williams.

Coaching changes aren't the only thing that can change the uniqueness of the scheme. There’s also playoff Bill Belichick:

With each year’s coverage scheme uniqueness plotted in gray and Belichick’s yearly average in blue, we can see that he generally keeps his best cards hidden during the regular season and ramps up the unique coverage schemes during the playoffs.

His main change in the playoffs is increasing his use of man coverage by about 8% more than he uses it in the regular season. NFL teams primarily are in some type of zone 60% of the time, but his 44% use of zone during the regular season and 36% use of it during the playoffs are what makes his coverage scheme uniqueness score so high from weeks 18 to 21.

He does this by placing an emphasis on Cover 2 Man and Cover 1 while decreasing his use of Cover 3 (the most common coverage played in the NFL) and Cover 2. Between his ability to be unique each and every year and to cause opposing offenses fits, Belichick has shown why he is still the top defensive mind in the NFL.

Coverage scheme uniqueness is a great way to measure the innovation brought by each NFL defensive playcaller. Looking at Brandon Staley as an example: Throughout the season, there was a hunch he was an incredibly gifted defensive mind, and his uniqueness score proves it.

Of course, a scheme's uniqueness doesn’t necessarily make it a better defense. Staley showed that in order for defenses to succeed, they need a unique playcaller and talented personnel. That is why the 2020 Los Angeles Rams were so successful.

Since Staley has left the Rams to be the Chargers head coach, coverage scheme uniqueness also allows us to see what actually happens when there is a defensive coaching change. Year-to-year coaching changes see a large change in scheme uniqueness, while mid-season coaching changes do not.

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